Video as a "First Mover Advantage" for Small Businesses.
First Mover Advantage as defined by Rajan Varadarajan Professor of Marketing and e-commerce at Texas A&M University: is described as “A...
Positioning Your Business Against The Competition with Video.
How you can use online video to "position" your company as superior to your competition.
FAQ's are boring, why not convert them to video?
Most "FAQ's" pages on most corporate websites are extremely boring, and viewers typically dread a trip to the company's FAQ page....
B2P, Business To People Marketing And The Power Of Online Video
SiriusDecisions predicts that by 2020, 73% of the B2B sales process will be complete before a sales person is ever engaged. It is time to...
Web Video Builds Presence and Enhances Sales: A StratDV Client Explains
It's becoming increasingly well known that web video is having a profound and measurable impact on the sales process. Not only has it...
Web Marketing Video: The "Swiss Army Knife" of online content
As businesses seek the "Holy Grail" of a first page ranking with Google, "content" is the buzzword that is being bandied about, and with...
